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Presence is often confused with charisma, and sometimes with status. Presence is quieter, and more powerful for it creates a field of pure possibilities.
Groups have egos and pain bodies, just as people do. Are you aware of which part of the group's personality/collective psyche you are dealing with?
So much of the work being done in the world today is fighting the existing reality, or at best tinkering at the margins. It is getting us no where fast.
The difference between change and transformation is simple, and yet profound.